Ad 2

Refreshing the look of an organization helping young advertising professionals

Role: Designer and Developer

One of the greatest experiences I’ve had in my (young) career was as the Education Director, then Vice President of Ad 2 Tampa Bay.

Ad 2 is a division of the American Advertising Federation, the oldest national advertising trade association. As the 32-and-Under division of the AAF, Ad 2 is designed for those early in their profession who are ready to propel their career to the next level through the network, core values, and leadership of the AAF.

During my time volunteering in Ad 2, I had the opportunity to design and develop a refresh for their site. With no other visual assets beyond a logo, I was allowed create a visual identity from scratch.

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